Social Media Marketing Associate

Job Summary

Responsible for developing and executing social media strategies to enhance the organization's online presence and engagement. This role involves creating and managing content, interacting with the online community, and analysing social media performance.

Job Details

Social Media Strategy and Management:

• Support with development of social media strategies that align with the organization's marketing goals.
• Implement social media strategies as approved by the Content Marketing Manager.
• Manage social media accounts on platforms such as Facebook, Twitter, Instagram, LinkedIn, and others.
• Create a content calendar and schedule posts to ensure consistent and timely updates.
• Work closely with the marketing and communications team to ensure social media efforts align with overall marketing campaigns.
• Coordinate with other departments to gather content and promote events, products, and initiatives.
• Support cross-functional teams with social media expertise and insights

Content Creation, Analytics and Reporting:

• Create engaging and visually appealing content, including posts, images, videos, and stories that are consistent with Credit Direct’s brand voice and style.
• Collaborate with the design and multimedia teams to develop high-quality visual content.
• Write compelling captions, articles, and updates to attract and engage the audience.
• Track and analyse social media performance metrics using tools like Google Analytics, Hootsuite, or Sprout Social.
• Generate reports on key performance indicators (KPIs) such as engagement, reach, and follower growth.
• Use data insights to optimize social media strategies, content and decision making.

Community Engagement and Trend Monitoring:

• Monitor social media channels for comments, messages, and mentions.
• Respond to inquiries, comments, and feedback in a timely and professional manner
• Respond swiftly and effectively to any negative incidents to protect the brands reputation with appropriate collaborations from superiors.
• Foster a positive online community by engaging with followers and encouraging interaction.
• Stay updated with the latest trends, tools, and best practices in social media marketing.
• Identify and leverage emerging trends to enhance the organization's social media presence.
• Experiment with new social media features and formats to keep content fresh and engaging.

Requirements

• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 2-3 years of experience in social media management or a related role.
• Proven track record of successful social media campaigns and content creation.
• Proficiency in using social media platforms and management tools (e.g., Hootsuite, Buffer, Sprout Social).
• Strong understanding of social media best practices, trends, and algorithms

What to Expect in the Hiring Process:

• A preliminary phone call with the recruiter
• Technical interview 
• Assessment
• Interview with Senior members of the team
• Cultural and Behavioural Fit Interview with a member of the Executive team.

Benefits

At Credit Direct Finance Company Limited, we value our employees and strive to provide a comprehensive benefits package that recognizes their contributions and supports their well-being. As part of our commitment to a positive work environment, we offer the following benefits:

Competitive Salary: We offer a competitive salary structure that is commensurate with industry standards and recognizes the skills and experience of our employees.

Quarterly Performance Pay: We recognize and reward exceptional performance. Our quarterly performance pay program allows employees to earn additional compensation based on their individual and team achievements.

Transport Subsidy: We understand the importance of accessible transportation for our employees. To assist with commuting expenses, we provide a transport subsidy to help alleviate the financial burden associated with travel to and from work.

Staff Bus: We offer a convenient and reliable staff bus service for eligible employees, ensuring a comfortable and stress-free commute to the workplace.

Hybrid Work: We believe in providing flexibility and work-life balance. Our hybrid work policy allows eligible employees to work remotely for a certain number of days per week, promoting a healthy work-life integration.

13th Month Salary: As an additional financial benefit, we provide a 13th-month salary to our employees. This extra payment, usually received at the end of the year, serves as a bonus and acknowledges their dedication and commitment throughout the year.

Leave Allowance: We recognize the importance of taking time off for rest and relaxation. In addition to annual leave entitlement, we provide a leave allowance to eligible employees, offering financial support during their vacation time.

Profit Sharing: We believe in sharing our success with our employees. Through our profit-sharing program, eligible employees have the opportunity to receive a share of the company's profits, providing an additional incentive for their dedication and hard work.

These benefits are designed to support our employees' financial well-being, work-life balance, and professional growth. We continuously review and enhance our benefits package to ensure that it remains competitive and aligned with the needs and preferences of our valued employees.

About Company

Credit Direct Finance Company Limited

https://creditdirect.seamlesshiring.com

Credit Direct is the Fintech arm of the FCMB Group.